BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them
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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them
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The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

@SCB@lemmy.world
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2•1Y

Cars are built on assembly lines, unlike any modular computer

@tabular@lemmy.world
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removed by mod

@SCB@lemmy.world
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It’s harder to sell a modular product off an assembly line.

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