Content pruning for SEO threatens web history, and experts say it is ill-advised.

All of the geocities websites I used to go to proved that the internet wasn’t forever. Did anyone really think it was?

@nomecks@lemmy.world
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Money ruins everything.

@beckerist@lemmy.world
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archive.org is a treasure

Long time fan but suddenly hit with impassable captcha 🤔

@burak@lemmy.ml
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Donate!

6xpipe_
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However, before deleting an article, CNET reportedly maintains a local copy, sends the story to The Internet Archive’s Wayback Machine, and notifies any currently employed authors that might be affected at least 10 days in advance.

People are freaking out so bad about this story. They’re doing the right thing and archiving it before deletion. Settle down.

How many CNET articles from 2004 are you reading that you’re getting this angry about it?

@slipperydippery@lemmy.world
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It looks like they misunderstand how to improve their SEO ranking

In fact, on Tuesday, Google’s SearchLiaison X account tweeted, “Are you deleting content from your site because you somehow believe Google doesn’t like “old” content? That’s not a thing! Our guidance doesn’t encourage this. Older content can still be helpful, too. Learn more about creating helpful content.”

@drekly@lemmy.world
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11Y

Yeah I own an SEO business and that’s not how any of this works

They really don’t. They’re going to hurt their domain authority and back links.

It’s more valuable to make an update to past pages because Google sees it as useful content that is being maintained.

You’re supposed to make tweaks once a year so it’s not stale, not nuke yourself.

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